BlackBerry's handheld devices were once the type A managers insignia, for those who need information fast; but it has since been overshadowed by Apple's iPhone and many Android devices. IDC researchers reports that BlackBerry's market share in 2013 Q4 was too low at 0.6 percent – a drop of 77 percent in a year's time. Yahoo Finance has a rundown of BlackBerry's journey in the mobile computing business.

U.S. President Barack Obama is using a BlackBerry for "security," and it remains the mobile of choice for a sector that prioritizes security. For example, those who need to secure themselves tightly, depend on the security of the BlackBerry. That's why the government people cannot just replace their BBM. BlackBerry is the sole provider of mobile device management (MDM) to have "Authority to Operate" on the networks of the U.S. Department of Defense (DoD). This essentially means that the DoD can only use BlackBerry. All over the world, seven out of seven G7 governments are BlackBerry customers.

However, BlackBerry is not just hardware. It has several business units under CEO John Chen – devices, messaging, enterprise services, and QNX (the OS for embedded system). QNX was in the headlines recently when it was reported that Ford will drop Microsoft Windows for its vehicles and replace it with QNX. Later it surfaced that CarPlay, Apple's infotainment system, also runs on QNX.

BlackBerry was at its peak in 2008, trading at $140. Currently at roughly $10 a share, its stock cannot get close to where it was years ago, when it was above $60 - although currently going into the automotive market is worth something,

CNBC contributor Gina Sanchez, founder of Chantico Global, says QNX is the BlackBerry division to watch, particularly given its market share in the automotive space. QNX has between 50 to 70 percent in auto connectivity; and dropping Windows is its big chance.

Chief Equity Strategist Steven Pytlar said the charts echo Sanchez way of looking at BlackBerry positively. As to what happened in the past, Pytlar said that BlackBerry was always out of stock, so the sellers were completely washed out. Likewise, the company had no long-term holders and the investor base was turning over.