The newest slimmer and sleeker edition of Pebble Time with a color display is already being hailed as the "best smartwatch you can buy." So what does Pebble's Time Smartwatch have that others don't which makes it stand out among the rest of the smartwatches out there?

The immense popularity of Pebble's Time Smartwatch has been mainly due to the technological flexibility that it provides. Pebble smartwatches are Bluetooth compatible with iPhone, Samsung and Android phones, resulting in tremendous functionality for wearers. They can receive incoming calls, send and receive text messages, send and receive emails and social media notifications, play games, view map display and enjoy GPS.

Pebble's Time Smartwatch works with all major apps and the Pebble appstore offers over 6,500 apps and watch faces. Unlike other smartwatches, it can be used independently of the phone and can sync up to deliver notifications and other useful data whenever needed.

But its real killer is battery life. Not only does Pebble's Time Smartwatch feature an industry-leading durable battery life, but its new color e-paper screen also consumes power more efficiently. That is why a single full recharge can keep Pebble smartwatches running for about seven days.

Pebble smartwatches have a display like no other brand does. Its lens is made of scratch resistant Gorilla Glass and unlike other smartwatches, its e-paper interface uses a 64-color palette display, which makes reading much easier.

Another key differentiator about Pebble smartwatches is that the company has always preferred using physical buttons for operating the device, rather than the more common touch screen. Pebble Time has a clever three-button layout that the company calls "past, present, and future," where the past is for accessing notifications, present is the time, and future is upcoming alerts.

No smartwatch can beat Pebble Time on the price front. Pebble's Time Smartwatch will sell at $199, which is easily more affordable than Moto 360 ($250), LG G Watch R ($270) and iWatch ($349).

Amid the growing number of Android Wear devices on the market and the upcoming launch of Apple Watch and Microsoft's Band, the Pebble smartwatch offers a refreshing alternative and will continue to make waves in the wearables market.